In association with Futerra, this Sustainable Business Short will tell you everything you need to know about employee communications and sustainability.
An organisation's journey towards sustainability is either propelled or paralysed by employees. What does it take to get an entire employee team on board? Are there best practices that can garner employee engagement as your business works towards true sustainability?
Our employee communications and sustainability short is for people who do, in this case sustainability, HR and communications professionals. If that's you, you'll leave with:
Ideas and insights from leading organisations that have created compelling campaigns around sustainability to leverage and engage employees
Advice on how to best communicate sustainability internally and overcome fatigue
Opportunities to collaborate and learn with other sustainable business doers
Speakers
Jo Confino, executive editor, The Guardian and chair Guardian Sustainable Business
Simon Lloyd, HR director, Santander
Richard Ellis, group head of corporate social responsibility, Alliance Boots
Caroline Digby, sustainability director, The Eden Project
Katie Hyson, Think Big internal manager, Telefonica UK
Dave Lawrence, senior manager, Brother Industries
Henry Hicks, creative director, Futerrra
Programme
9:00 Registration & refreshments
9.20 Hello and opening remarks from Jo Confino, your host
9.30 Scene setting with Futerra
9.40 How to engage the whole for transformative change with Jo Confino, The Guardian and Simon Lloyd, Santander
10.00 Panel Session
Employees - the hidden sustainable brand asset
For sustainable brands, employees represent a critical stakeholder group who, when engaged, can deliver countless ideas for driving sustainability into the core of the business, as well as be the brand's best advocate. This panel will show you how to make the best of them.
With:
Richard Ellis, Alliance Boots
Caroline Digby, The Eden Project
Katie Hyson, Telefonica UK
Dave Lawrence, Brother Industries
10.45 Break
11.00 Experiment
This practical session will leave delegates with a set of key principles and a range of ideas to more effectively engage employees on sustainability, whether in the office, the shop floor or on the road. Through a combination of effective case studies, insights on the latest thinking and evidenced-based frameworks, participants will learn what works. With practical exercises they will experiment to understand how to apply the lessons to their own practice.
Henry Hicks, Futerra
1.00 Lunch
Date
Wednesday 28 November
Time
9am - 1pm
Venue
The Guardian, Kings Place
Prices
£399 for large companies (over 250 employees)*
£199 for small companies (under 250 employees), NGOs and public sector*
*Prices are subject to a booking fee and VAT
Contact
For more details email sustainablebusinessshorts@theguardian.com
About Sustainable Business Shorts
Sustainable Business Shorts are Guardian Sustainable Business' new series of short courses for sustainability professionals by sustainability professionals.
Sustainable Business Shorts combine advice and examples from the very best campaigns delivered by leading brands with hands on group exercises, facilitation and a little bit of fun.
Split into two sections the first, show & tell, brings you best practice on how to do it from those who have been there. We'll also get them to tell you what they've learned about how not to do it and what to do if it all goes wrong.
The second, experience & experiment, brings an expert practitioner to facilitate a workshop session where you get to simulate real life scenarios.
For more information on Guardian Sustainable Business Shorts and the full programme, please click here.